Once Upon a Time
Once Upon a Time is a classic children’s clothing store offering a unique collection of products and extraordinary customer service with two locations in Birmingham, Alabama. Established in 1996, and purchased by Christie Howell and Lane Ross in 2021, our store possesses classic charm and fresh perspective on clothing for your precious children as soon as they’re born and as they grow.
We are a one-stop-shop for all things children, not simply clothes, from toys to special heirloom gifts. We carefully curate our store with you in mind offering a unique collection of products with the best in quality brands.